Ayudar Conjugation in Spanish, Translation and Examples

Marketing Plan of Nestle - 9279 Words

Executive Summary Marketing is the process of planning and executing the conception, pricing, promotion and distribution of ideas, goods and services to create exchanges that satisfy individual and organizational goals. While strategy is the action plan to do something and hence, Marketing Strategy is the managerial process of developing and maintaining a viable fit between the organization’s objectives, skills and resources and its changing market opportunities. The aim of marketing strategy is to shape the company’s business and products so that they yield targeted profit growth. Nestlà © Pakistan Limited is selected to study that how they have planned their marketing strategy for Nestlà © Pure Life (water). Nestlà © is a multinational food†¦show more content†¦NPL is promoted by using different ways of promotion. Advertisement of NPL is done through TV, radio, billboards, newspapers and magazines. Current advertising slogans are that NPL is trust, hope and happiness and JIYO! Kay yahi hay Zindagi. Nestlà © also conducts the tradeshows, concerts, events, sponsorships, and discounts for sales promotion. For establishing public relations, Nestlà © distributes its newsletters, annual reports, calendars and diaries, lobbying, donation for charitable and civic events. For the victims of 8th October 2005 earthquake, Nestlà © has donated 90 trucks, which were containing different foods items, and NPL was one of them which is around Rs. 2 Billion. The Nestle organized its teams to distribute products to the effected areas and all employees contributed from top to bottm (MD himself was involved personally to distribute products physically) 2.1 Introduction Food is core element in our daily lives. Not only does it enable us to survive, but approprate amounts and quality also help to ensure a better standard of living by contributing to our health and wellness. Consumer needs and expectations associated with a particular food product are not fixed, but change with time and according to geographic region, culture and the various stages of life. Ever since its foundation in 1866, Nestlà ©Ã¢â‚¬â„¢s goal has been to keep in step with this constant process of change. It reacts to new consumer requirements with innovative andShow MoreRelatedNestle Marketing Plan1453 Words   |  6 PagesMarketing Plan - Nescafà © Dictado, Louise Lejano, Mark Albert Basa, Carol Belle Magnaye, Angelica Current Marketing Situation Analysis A. Industry Study Nearly a hundred years after it first started operations in the country, Nestlà © Philippines, Inc. (NPI) today is a robust and stable organization, proud of its role in bringing the best food and beverage throughout the stages of the Filipino consumers’ lives. The Company employs more than 3,200 men and women all over the country. It is now amongRead MoreMarketing Plan of Nestle2665 Words   |  11 Pagesand these competitors are in reality very strong. They range from small local corner shop retailer to big giants like Pamp;G, Kraft and Nestle. These competitors almost provide equally attractive products and services and sometimes better. These competitors have the power to attract and influence the customers by more attractive substitute, prices and marketing techniques. Threat of Substitution : Continuous research and development in the consumer and household products has brought about a revolutionRead MoreMarketing Plan Nestle4875 Words   |  20 Pages1. Executive Summary Nestle (Malaysia) Berhad will introduce a new product in Nescafe which known as Nescafe Honey. This product will target to the middle to upper working people who wants to have a warm coffee every morning. Besides, Nescafe Honey is a healthy based product which can helps the target market to stay alert in their work and be confident. Market of industry beverage has been growing for the past five years. We expect that the market will growth each yearRead MoreEssay on Nestle Crunch Marketing Plan1086 Words   |  5 Pagesï » ¿Nestle Crunch Marketing Plan Sweethelda MK 715- Marketing Management Brenau University Instructor: Dr. North June 10, 2014 Executive Summary This marketing plan was created for Nestle Crunch to position itself in the next year to deliver at least $13 million in profit without increasing the budget by over $2 million. An analysis of the chocolate confectionery market will be analyzed to develop marketing strategies to implement to satisfy these objectives. situation analyses Market SizeRead MoreEssay on Nestle Marketing Plan3102 Words   |  13 Pagesï » ¿ Product: Nestle Pure Life Company: Nestle Contents Product: Nestle Pure Life 1 Company: Nestle 1 INTRODUCTION 4 Nestle - Company Overview 4 Nestle Waters – A subsidiary 5 Nestle Pure Life – The Product 6 SEGMENTATION TARGETING 7 Segmentation 7 Target Market 7 COMPETITORS 8 Main Competitors – Competitive Analysis 8 SWOT 9 Weaknesses 10 Opportunities 10 Threats 10 CUSTOMERS 11 Main Customers – Customers Analysis 11 Core Competency 12 Apparent Marketing Strategy 13 RecommendationsRead MoreMarketing Plan For The Bakersfield Nestle Ice Cream Facility Essay1846 Words   |  8 Pagesimplementation plan that has the capability of being successful in the organization. The document will be giving a detailed description of the strategy chosen in the Bakersfield Nestlà © Ice Cream Facility regarding the improvements in the beginning of the run and offline sensory program. Consequently, one will be pointing out the issues foreseen regarding the implementation of the new strategy chosen to improve the consumer s trust and preference by ensuring continuity in the Nestlà © products. ThoughRead MoreNestle Maketing Plan1637 Words   |  7 PagesNestle Marketing Plan Benjamin Tello ERAU Table of Contents Abstract†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.3 Company Overview†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..3 Market Segmentation†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.....5 The 4 Ps of Marketing†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦6 Conclusion†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦7 References†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦.....8 Abstract Nestle is one of the major companies in the food processing industry. It was founded in by Henri NestleRead MoreInternational Marketing Analysis Report For Nestle Essay1636 Words   |  7 PagesThis report is aiming to create an international Marketing Analysis report for Nestlà ©. This report will mainly focus on the evaluation of Nestlà © s international marketing activities and that of their key competitors. The latest trends and developments within this particular sector investigate will also be investigated. Nescafà ©, the instant coffee from Nestlà © is the most famous products of the company, therefore Nescafà © has been chosen as the company s products for the purpose of this report toRead MoreUnilever V Nestle1235 Words   |  5 Pagesnow operate in a global market place and to develop appropriate strategies. A global strategy is an organisational plan that takes into account these new global realities. Both Nestle and Unilever have developed global distribution and marketing networks, based on their powerbrands i.e. market leading brands that are recognisable in nearly every country in the world. Both Nestle and Unilever have many powerbrands. Key aspects of global strategy include: 1. Treating the global market asRead MoreNestle Ethics And Communication Transparency1707 Words   |  7 PagesNestlà © Ethics and Communication Transparency As many people might or might not know, Nestlà © is a Swiss multinational food and beverage company who are responsible of many acclaimed brands (Wikipedia, 2014). Many people must have seen, heard or at least bought few of the brands under this organisation, for example: KitKat, Nescafà ©, Nespresso, Cerelac and many others (Nestle.com, 2014). Unfortunately, as they are one big company with a big reputation, problems of any kind are unavoidable. Many ethical

Positive And Negative Effects Of Globalization Essay Example For Students

Positive And Negative Effects Of Globalization Essay The Most Important Thing I Have Learned in this Class that Every Globalization Advocate Should KnowThe globalization of the marketplace is one of the most highly debated arguments in the field of Economics today. There are many sides to this particular argument. Economists opinions on the subject vary about as much as night and day. The arguments range form absolute free international trade to hardly any international trade at all. In this essay, I will try to detail some of the most important arguments that globalization advocates should know. Globalization is the movement from a strictly domestic marketplace to a marketplace where international goods are allowed to flow into foreign countries. Also, domestic firms will be motivated to move their operations to foreign countries where production will be cheaper and; therefore, more productive. Basically, the argument is whether or not international trade is a good or bad thing for the world economy. In other words, will the movement of goods produced in one country to another country to be sold be of benefit to all countries involved? Advocates of globalization argue that international trade is not only good for the world economy, but is absolutely essential for the survival of it. The first thing that advocates of globalization may argue is that advancements in technology make it ever more possible to conduct international business cheaper and quicker than ever. No longer is international trade conducted by transport on sailboats that may take weeks to reach their destination. Today business transactions are conducted over the internet. Also, shipping is done in more productive ways such as by air. These lower transaction costs make globalization a more feasible idea than in years past. Advocates argue that globalization and international trade force firms to become more competitive. For example, Madagascar can produce textiles cheaper than American textile factories can. This will force American textile firms to become more productive or be forced out of the market. To do this, the American firms may choose to add to their capital stock. This will mechanize the production of textiles, which will drive down the cost of labor. A good case for this argument is made in the article: Socks Are Odd: Made in America. The article claims that the production of socks by American producers is able to remain competitive because of the automation of the production process. Labor makes up perhaps 20%, maybe a bit more, of costs, he estimates. That limits the savings from going abroad for lower wages. (Socks Are Odd: Made in America) Therefore, mechanization of the production process allows the American firms to be able to compete with the cheap labor costs in Madagascar. Opponent s of globalization will argue that this practice is unacceptable because American textile workers will lose their jobs. However, advocates claim that the benefits of the increased competitiveness outweigh the fact that some workers will lose their jobs. Globalization advocacy has also been bolstered by the liberalization of international trade barriers. The formation of the World Trade Organization (WTO) has helped to lower tariffs from the high double digits in the immediate postwar era to around 5% at the turn of the century. (Carbaugh, p.6) The lowering of tariffs has helped countries to be able to export their products cheaper than ever. Therefore, if American citizens are able to buy foreign products for less money than domestic products because of reduced tariffs, then Americans will be better off. A good example of how reduced tariffs have helped the global economy is seen in the steel industry. In recent years, steel imports into the United States have increased heavily. One of the reasons for this is that the tariffs have been lowered significantly. Globalization opponents argue that this hurts the American steel industry because it cannot compete with the countries that are able to produce steel cheaper than domestic firms. Advocates counter by claiming that importing cheaper steel is good for America because citizens save money by buying the foreign steel. In the article, Who Cares If the Playing Field Is Level?, this exact argument is made. Plausibly, it (importing foreign steel) could take $100 off the price of a new car. (Who Cares If the Playing Field Is Level?) The process of

Negative speech for legalization of divorce free essay sample

A divorce formally dissolves a legal marriage. While married couples do not possess a constitutional or legal right to divorce, states permit divorces because to do so best serves public policy. To ensure that a particular divorce serves public policy interests, some states require a cooling-off period, which prescribes a time period after legal separation that spouses must bear before they can initiate divorce proceedings. Courts in the United States currently recognize two types of divorces: absolute divorce, known as divorce a vinculo matrimonii and limited divorce, known as divorce a menso et thoro. To obtain an absolute divorce, courts require some type of evidentiary showing of misconduct or wrongdoing on one spouses part. An absolute divorce is a judicial termination of a legal marriage. An absolute divorce results in the changing back of both parties statuses to single. Limited divorces are typically referred to as separation decrees. Limited divorces result in termination of the right to cohabitate but the court refrains from officially dissolving the marriage and the parties statuses remain unchanged. Some states permit conversion divorce. Conversion divorce transforms a legal separation into a legal divorce after both parties have been separated for a statutorily-prescribed period of time. Many states have enacted no-fault divorce statutes. No fault divorce statutes do not require showing spousal misconduct and are a response to outdated divorce statutes that require proof of adultery or some other unsavory act in a court of law by the divorcing party. Nevertheless, even today, not all states have enacted no fault divorce statutes. Instead, the court must only find 1) that the relationship is no longer viable, 2) that irreconcilable differences have caused an irremediable breakdown of the marriage, 3) that discord or conflict of personalities have destroyed the legit ends of the marital relationship and prevents any reasonable possibility of reconciliation, or 4) that the marriage is irretrievably broken. Look to various state laws to determine the divorce law within a particular jurisdiction. The Uniform Marriage and Divorce Act may provide further guidance. PROPERTY DIVISION Following a divorce, the court must divide the property between the spouses. Before legislatures equalized property allocation between both spouses, many divorce statutes substantially favored property allocation to the wage-earning spouse. These statutes greatly disadvantaged women disproportionately because during the 18th, 19th, and early-20th centuries, the participation of women in the workplace was much less than it has become during the latter-half of the 20th century and early part of the 21st century. The statutes failed to account for the contributions of the spouse as homemaker and child-raiser. Modern courts recognize two different types of property during property division proceedings marital property and separate property. Marital property constitutes any property that the spouses acquire individually or jointly during the course of marriage. Separate property constitutes any property that one spouse purchased and possessed prior to the marriage and that did not substantially change in value during the course of the marriage because of the efforts of one or both spouses. If the separate property-owning spouse trades the property for other property or sells the property, the newly-acquired property or funds in consideration of the sale remain separate property. Modern division of property statutes strive for an equitable division of the marital assets. An equitable division does not necessarily involve an equal division but rather an allocation that comports with fairness and justice after a consideration of the totality of the circumstances. By dividing the assets equitably, a judge endeavors to effect the final separation of the parties and to enable both parties to start their post-marital lives with some degree of financial self-sufficiency. While various jurisdictions permit recognition of different factors, most courts at least recognize the following factors: contribution to the accumulation of marital property, the respective parties liabilities, whether one spouse received income-producing property while the other did not, the duration of the marriage, the age and health of the respective parties, the earning capacity and employability of the respective parties, the value of each partys separate property, the pension and retirement rights of each party, whether one party will receive custodial and child support provisions, the respective contributions of the spouses as a homemaker and as a parent, the tax consequences of the allocations, and whether one spouses marital misconduct caused the divorce. Most jurisdictions also give the family court judge broad jurisdiction by providing judges with the right to consider any other just and proper factor. When assigning property, judges cannot transfer the separate propert y of one spouse to another spouse without the legislature having previously passed an enabling statute. Whether such an enabling statute exists varies between jurisdictions. Alimony refers to payments from one spouse to the other. A court can order one spouse to pay three different types of alimony permanent alimony, temporary alimony, and rehabilitative alimony. Permanent alimony requires the payer to continue paying either for the rest of the payers life or until the spouse receiving payments remarries. Temporary alimony requires payments over a short interval of time so that the payment recipient can stand alone once again. The period of time covers the length of the property division litigation. Similar to temporary alimony, rehabilitative alimony requires the payer to give the recipient short-term alimony after the property division proceedings have concluded. Rehabilitative alimony endeavors to help a spouse with lesser employability or earning capacity become adjusted to a new post-marital life. Courts allocate alimony with the intention of permitting a spouse to maintain the standard of living to which the spouse has become accustomed. Factors affecting whether the court awards alimony include the marriages length, the length of separation before divorce, the parties ages, the parties respective incomes, the parties future financial prospects, the health of the parties, and the parties respective faults in causing the marriages demise. If a couple had children together while married, a court may require one spouse to pay child support to the spouse with custody, but one should note that alimony and child support differ.

Comparison of Marx and Hegel

Introduction Many scholars have considered Karl Marx a left-wing Hegelian philosopher. This is due to his disagreement with Hegel over the view that the driving force in human life is based on the academic competency or religion. Hegel observed that this was needed for connectivity, something that Marx opposed vehemently.Advertising We will write a custom essay sample on Comparison of Marx and Hegel specifically for you for only $16.05 $11/page Learn More In this regard, it is established that the basic difference between Hegel and Marx is based on God and material goods. On his part, Hegel believed that God was in charge of everything in the world. He was in charge of people’s destinies. Marx replaced God with power and ownership of property. The major difference between the two philosophers relates to the utilization of property. Marx believed that the rich in society utilize wealth to subjugate and dominate the poor. Hegel viewed property as th e means to ends meaning that each person should possess property in order to fulfill his or her needs. This paper will therefore compare the reasoning of the two philosophers based on the dialectical method. The two philosophers concur that an individual needs property in society but they differ over the use and acquisition of property. Differences In the first place, the two classical philosophers differ over conceptualization of philosophy. Hegel viewed philosophy as an activity of thought, self-enclosed and independent. In this sense, the main function of philosophy is to document what has happened in the world. Hegel thought that offering a clarification to a particular event meant explaining it in terms of coherent inevitability. In this case, the event or an occurrence is to be explained within its immediate context. Through this, the meaning of various events could be offered to various philosophical occurrences. Furthermore, the philosopher can only offer meaning to what has already occurred but not to what is about to occur. Hegel believed that offering meaning to various events needed the presence of God, spirit and the mind (Coplestone, 1999).Advertising Looking for essay on philosophy? Let's see if we can help you! Get your first paper with 15% OFF Learn More This can be interpreted to mean that philosophy is self-comprehending and truth is only arrived at through God’s assistance. In comparison to Marx’s comprehension of philosophy, Hegel’s reasoning is rationally retrospective. Marx believed that social conditions and materials determine the position of individuals in society. God has nothing to do with the living standards of people. The rich are responsible for the poverty that rocks the unfortunate in society. Marx considered Hegel’s explanation a teleological metaphysics that only justifies human problems through religion. Hegel could explain poverty as a punishment from God. Marx could view the same as part of the process of capitalism. In trying to extrapolate how alienation affects the lives of individuals, Hegel utilized a dialectical method to show how human consciousness is a process that develops from simple to a more multifaceted process. He noted that human mind grows procedurally to adopt the changing events in the world. In this view, some individuals are more active than others hence the less powerful in terms of reasoning are dominated and estranged (Coplestone, 1999). Human mind has grown from what it used to be to grasp the existing nature of objects. Through this, human beings are more aware about their environment. He noted that philosophy evolves through the same dialectical method. What a certain generation holds as true is further disputed by the new generation hence generating new ideas in society. Although Marx had the same perspective as that of Hegel, Marx is more materialistic than Hegel who was an idealist. Hegel observed that ideology is the most impor tant aspect of human history. Human beings utilize ideas to dominate and suppress others in society.Advertising We will write a custom essay sample on Comparison of Marx and Hegel specifically for you for only $16.05 $11/page Learn More Ideology helps an individual to comprehend truth in society. Marx believed that societies could only be understood in terms of material possessions. Marx saw history as a revolution in the modes of production. The history changed from feudal mode of production to the current capitalistic mode. In the current mode, human life is characterized by competition, subjugation, pauperization and hopelessness. All these can only be rectified through a revolution. The proletariat should rise up against the bourgeoisie and claim leadership. For Hegel, the lives of people in society are influenced by objects, which are needed in case life is to proceed well. The same objects are the major causes of alienation. The objects are needed by individuals to accomplish their tasks. Without the objects, people can do nothing to satisfy their needs. Therefore, the religious leaders utilize the objects to dominate and suppress the poor (Marx, 1988). From Hegel’s analysis, it is evident that alienation is inevitable in human history. Alienation is natural to human beings, which is shaped by objects. The objects keep on changing in shape and form. It reaches a time when human beings dispute the existing structure by arguing that some objects are unnecessary. Alienation to Marx does not pertain to human objects instead, it relates to production of goods and services in society. It is more concerned about ownership of the means of production. Hegel observed that labor was a positive activity in human history. However, Marx differed with him since labor is evil meaning that it causes alienation and domination in society (Polanyi, 2006). In fact, to Marx, labor is the main cause of alienation. Hegel viewed alienation to be inherently in people but Marx narrowed it down to an individual. An individual is alienated from his own activities since he or she does not have any time to conduct private activities apart from animal related ones such as eating, sleeping and procreating.Advertising Looking for essay on philosophy? Let's see if we can help you! Get your first paper with 15% OFF Learn More Similarities The two philosophers pointed out that the worker is alienated in four ways, one being alienation from the product. Although workers are the direct producers of goods, they are slaves of the goods they produce. The produced good has more value as compared to the worker because goods are to be offered maximum security and stored in safe places. Workers produce goods that they do not consume meaning they produce for others. The increase in product value decreases the viability of workers. The worker ends up being treated in the same way as goods implying that goods and workers are treated as equals. Workers are perpetually pushed to the periphery leading to alienation from the process of production (Coplestone, 1999). The way workers relate to the whole process of production leaves a lot to be desired because the relationship is unnatural and uncalled for. The workers never find satisfaction because they satisfy the interests of other individuals (Capitalists). The worker views the whole process of production as forced labor because actually it is inhuman. The worker ends up being alienated from the self because of the last two forms of alienation. The worker portrays two personalities. One is the feeling of belonging to capitalism because the worker is separated from real consciousness. On the other hand, workers perceive themselves as human beings. References Coplestone, C (1999). A history of philosophy. New York: Continuum International Publishing Group. Marx, K. (1988). The Communist Manifesto. New York, NY: W.W. Norton Co. Polanyi, K. (2006). Primitive, archaic, and modern economies. Michigan: Beacon Press. This essay on Comparison of Marx and Hegel was written and submitted by user Aleigha Aguirre to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

How to Cover a Beat in Journalism

How to Cover a Beat in Journalism Most reporters don’t just write about anything and everything that pops up on any given day. Instead, they cover a â€Å"beat,† which means a specific topic or area. Typical beats include the cops, courts, and city council. More specialized beats can include areas like science and technology, sports or business. And beyond those very broad topics, reporters often cover more specific areas. For instance, a business reporter may cover just computer companies or even one particular firm. Here are four things you need to do to cover a beat effectively. Learn Everything You Can Being a beat reporter means you need to know everything you can about your beat. That means talking to people in the field and doing lots of reading. This can be especially challenging if you’re covering a complex beat like say, science or medicine. Don’t worry, no one’s expecting you to know everything a doctor or scientist does. But you should have a strong layperson’s command of the subject so that when interviewing someone like a doctor you can ask intelligent questions. Also, when it comes time to write your story, understanding the subject well will make it easier for you to translate it into terms everyone can understand. Get to Know the Players If you’re covering a beat you need to know the movers and shakers in the field. So if you’re covering the local police precinct that means getting to know the police chief and as many of the detectives and uniformed officers as possible. If you’re covering a local high-tech company that means making contact with both the top executives as well as some of the rank-and-file employees. Build Trust, Cultivate Contacts Beyond just getting to know the people on your beat, you need to develop a level of trust with at least some of them to the point where they become reliable contacts  or sources. Why is this necessary? Because sources can provide you with tips and valuable information for articles. In fact, sources are often where beat reporters start when looking for good stories, the kind that don’t come from press releases. Indeed, a beat reporter without sources is like a baker without dough; he’s got nothing to work with. A big part of cultivating contacts is just schmoozing with your sources. So ask the police chief how his golf game is coming along. Tell the CEO you like the painting in her office. And don’t forget clerks and secretaries. They are usually the guardians of important documents and records that can be invaluable for your stories. So chat them up as well. Remember Your Readers Reporters who cover a beat for years and develop a strong network of sources sometimes fall into the trap of doing stories that are only of interest to their sources. Their heads have become so immersed in their beat they’ve forgotten what the outside world looks like. That may not be so bad if you’re writing for a trade publication aimed at workers in a specific industry (say, a magazine for investment analysts). But if you’re writing for a mainstream print or online news outlet always remember that you should be producing stories of interest and import to a general audience. So when making the rounds of your beat, always ask yourself, â€Å"How will this affect my readers? Will they care? Should they care?† If the answer is no, chances are the story’s not worth your time.

Aztec empire art Essay Example | Topics and Well Written Essays - 500 words

Aztec empire art - Essay Example Although there is no explicit evidence of bloodletting in the archeological records, there are strong beliefs that they practiced it. This is being proven by numerous ceramic spikes, thorns and artifacts which have been cited as blood letters. In Elmanati site, disarticulated skulls and femurs were found. In addition, the skeletons of newborn children were discovered. This leads to speculations that infant sacrifices were being conducted in these places. Nevertheless, it is yet unknown how these infants met their deaths. Innovation of writing by Olmec played a significant role in art and beliefs of later Mesoamerican cultures. In 2002, there was discovery of bird, speech scrolls and glyphs. These artifacts were crucial in enabling the Mesoamerican to organize their seasonal rituals. In addition, they were able to plan their activities that were significant in improving their religious beliefs. Hieroglyphs such as Epi-Olmec were also crucial in developing the Mesoamerican art. Chichen Itza and Tula have many similarities in art and architectural designs. Both cities had similar temples, an aspect that indicated that there was a close relationship between the two sites. People in these areas have similar religious structures that they used to appease their gods. In addition, the Sacred Cenote, which was a large cylindrical and natural sinkhole, had a religious importance to the local people. Tula copied some of the architectural designs from such structures. This is an indication that Itza was established before Tula. Major beliefs in Tula had some similarities with those of Itza. The artifacts indicate that the carvings and the writings had major similarities. For instance, both cities portrayed a close relationship with Plumed Serpent. The art and architecture includes different depiction of him. In addition, the carvings of big-nosed god had some relationship between